Tuesday, November 25, 2014
Four Steps for Email Marketing
1. You would first need to verify that the email addresses are in fact active. Only email
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database services that have existed for some time, and that have a good reputation, can offer that kind of reassurance. silicone drinking cups
2. Secondly, you would need to comply with the emailing laws of the country where your mail server is located. silicone travel mugs
3. Thirdly, you should offer a one click opt-out option, possibly at the top of all your mail
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outs, to ensure recipients can easily unsubscribe from your newsletter.
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4. And fourth, you should include a list-unsubscribe header (this header instructs email
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providers, eg Gmail, to send an unsubscribe request to your list-unsubscribe email address
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whenever a user clicks on the email provider's default "unsubscribe" or "mark as spam" buttons).
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